Savills is a leading global real estate service provider listed on the London Stock Exchange. The company, established in 1855, has a rich heritage with unrivalled growth. Savills is regarded as an innovative and forward thinking organisation renowned for its high quality associates with excellent negotiating skills. The business chooses to focus on a defined set of clients, therefore offering a premium service to organisations and individuals with whom they share a common goal.
Broadgate Creative was approached by the Savills Home Counties marketing team to design a new range of advertorials and advertisments focusing on their local expertise for display in regional UK newspapers and magazines. Part of our solution was to create a range of illustrations and infographics that demonstrated the Savills approach and method in an attractive, logical design. The main challenge with the project was to produce a flexible, new advertorial style that could be placed as part of a spread alongside more traditional and existing property listings. We successfully developed a range of templates for a wide selection of advertorial subjects and styles that allow Savills to taylor their advertising to their regional markets, focusing on their attention to detail and powerful knoweledge resources.