Rugby's Golf Club (RGC) is an organisation devoted to the cause of fundraising for 'Help for Heroes' the UK mIlitary charity helping those men and women wounded in Britain's current conflicts. Golf events are planned and run throughout the UK and abroad and the Club's members, sponsors and partners participate in special Golf Days, playing with International Rugby Stars from the four home nations.
Broadgate Creative was approached by the founding members of RGC in the club's early stages to help them develop a strong logo and branding to raise their profile and general awareness amoung the sporting communities. A wide range of initial concepts were designed, but the chosen logo cleverly represents a recognisable emblem of the two sports the club works with at a glance. Branding was then developed alongside the new logo and applied to a range of smart apparel for teams at club events. The result two years later is a well recognised and growing brand among rugby fans, sportspeople and golfers alike that is now raising some significant amounts for a great cause.